Explore the enduring value and flexibility of British brands
From 3-11 November 2017 visitors of the Sharjah International Book Fair (SIBF) are invited to discover an exhibition and content programme that explores the enduring value and flexibility of British brands as part of the UK Guest of Honour programme.
The London Book Fair are bringing Britain to the UAE by showcasing the Best of British Brands:
- from the Monarchy to Matilda and other Roald Dahl properties
- from Blyton to Bond through to Shakespeare in all formats
- as well as cross media case studies such as Michael Rosen's and Helen Oxenbury's story, We’re going on a Bear Hunt.
- A Royal theme will add sparkle to the exhibit with Claudia Joseph’s iconic Book showing participants – ‘How to Dress Like a Princess’.
